Resources
Below you will find some guides and templates available to support your business and your entry in this year’s Tourism Awards.
Victorian Tourism Awards Tools and Guides
- How to Nominate for the Victorian Tourism Awards – Step-by-Step Guide (video also available here)
- Important updates and changes for 2021
- Rules and regulations
- Guide for the Tourism Awards online portal
- 12-week Suggested Plan/Timeline PDF
- 12-week Suggested Plan/Timeline (Working Document) – adjust the dates as necessary
- Business Standards
- Accommodation Standards
- Consumer rating via ReviewPro (video also available here)
- Online Review Guide
- Top Tips (video also available here)
- Image Guide
- Checklist – Introduction
- Checklist – Business Development
- Checklist – Marketing
- Checklist – Customer Experience
- Final Checklist
- Portal troubleshooting
- Virtual Verification Meetings
Templates & Other Resources
- Business Plan Guide
- Business Plan Template
- Marketing Plan Guide and Template
- Free online practical course: How to plan and execute an effective digital marketing strategy
- Business & Marketing Planning: a webinar delivered by one of our past judges
- Customer Service Procedures
- Emergency Management Recovery Plan Template
- Risk Management Assessment Template
- Risk Management: a webinar delivered by one of our past judges
- VTIC Support Hub
Data & Insights
- Australian Bureau of Statistics (ABS) maintains comprehensive Australian and Victorian data with regular new statistics
- Victoria’s Tourism, Events and Visitor Economy (TEVE) research unit analyses and collates research and statistics relevant to Victoria’s tourism industry.
- Tourism Research Australia (TRA) provides statistics and research for both international and domestic tourism that reveals the economic value of tourism to the economy.
- Tourism Australia provides tourism statistics, market profiles and performance, and consumer research.
- Visit Victoria provides visitor and regional insights
- VTIC Industry Hub collates the latest data and insights relevant to the tourism industry
Accreditation
VTIC also encourages all tourism businesses to consider the Quality Tourism Framework Accreditation. Accreditation will ensure your business has policies and procedures in place to help you run your business and grow in a sustainable manner. Among some of the many benefits of accreditation include:
- Displaying the Quality Tourism Accredited Business logo provides a competitive marketing advantage and increased consumer confidence
- Business tools and templates to assist in best practice management
- Identify and establish development and improvement goals for your business
- Access to the exclusive, complimentary introductory verion of the ReviewPro Online Reputation Management Solution (valued at over $1000). ReviewPro collates all online reviews about your busines from 175+ websites into a seamless dashboard
- Discounted rates for all VTIC activities, events and training
- Extended three-year licencing for Commercial Tour Operators to operate on Victorian National Parks and other Crown land
- Promotion through a listing on the consumer website Trust the Tick
- Promotion through national marketing campaigns via the Quality Tourism Australia Facebook page, encouraging travellers to visit accredited businesses
- For Star Rated accommodation accreditation, listing on the national Star Ratings Australia website.
Find out more about the Quality Tourism Accreditation here or contact us through 03 7035 5719 or accreditation@vtic.com.au
What can you get through VTIC?
If you are a VTIC member, remember to tap into the resources that come with your membership. You can be accessing*:
- Our library of business tools and templates;
- Professional development and training programs and more.
*Different levels of benefits depending on your membership.
If you are not a member and would like to know more, please contact vticmembership@vtic.com.au
Industry Contacts
There is a number of tourism organisations that may be able to assist you or provide information and resources to help you develop your submission for the Victorian Tourism Awards. Consider checking:
Regional
Regional Tourism Organisations
- Bendigo
- Daylesford & the Macedon Ranges
- Gippsland
- Grampians
- Great Ocean Road
- High Country
- Mornington Peninsula
- Phillip Island
- The Murray
- Tourism Greater Geelong & the Bellarine
- Yarra Valley & Dandenong Ranges
State
- Visit Victoria
- Business Victoria
- Department of Jobs, Precincts and Regions
- Department of Sustainability and Environment
- Environment Protection Agency Victoria
National
You may also want to consider:
- Business Associations
- Community Groups
- Event Committees
- Tourism Associations
- Visitor Information Centres
- Your Local Council
