Name: Louise Hudson
Louise has over 15 years’ experience in marketing, destination management and stakeholder management. She is passionate about the tourism industry, its people and the opportunities that Victoria has to offer. Louise has worked for both local government, private enterprise, and launched her own consulting business in 2012. She is currently the Industry Engagement Manager at Monarch Institute, working with the tourism industry to identify skills gaps and developing courses which are accredited learning opportunities curated by industry.
At an international level, Louise has worked for the Melbourne 2006 Commonwealth Games, implementing its international tourism marketing strategy. She has also successfully won business for the Melbourne Convention Bureau, and has held numerous roles with the responsibility of destination marketing, including precinct activation at Docklands and launching Australia’s first Harbour Town Shopping Centre for ING Real Estate.
Louise was a founding board member and Chair of the Young Tourism Network, and a past participant of the Melbourne Tourism Industry Leadership Program. Louise has been involved in the tourism awards as a winner of the ‘Outstanding Contribution of Volunteers’ award in 2010 and mentor to two other businesses. This is Louise’s second year as a judge and she’s honoured to be involved.